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EM boosts betting business for JAXX AG

JAXX AG / Miscellaneous

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EM boosts betting business for JAXX AG 

- European Championship and Deutsches Derby bring JAXX record sales and
earnings
- Greater independence from German lottery market following successful
expansion of betting business

Altenholz, July 11, 2008 – The European Championship in football and the
Hamburg Derby Week, Germany's largest flat racing event, have broken all
the records at JAXX AG (formerly FLUXX AG, ISIN DE000A0JRU67). Sales, gross
profit and new customer registrations for June all reached their highest
level since JAXX AG ventured into sports betting at the start of 2006.

Consolidated sales from sports and horse betting scratched the EUR 10
million mark in June 2008. 'We benefited particularly by avoiding one
particular dreaded scenario: the favourites did not win either the European
Championship or the Derby, and that enabled us to post a healthy profit,'
explained Stefan Hänel, Finance Director of JAXX AG.

The bookmaking margin was well above the average for the industry. Net
betting income was correspondingly good: Never before has JAXX generated
gross profit (hold) of more than EUR 2.0 million in a single month with its
betting products.

The overwhelming portion of betting business is now generated outside
Germany and therefore avoids the restrictive controls of the State Treaty
on gaming. The controversial legislation in any case does not apply to
horse betting. By successfully expanding its betting business, JAXX AG is
gradually achieving greater independence from the German lottery market.

The number of new customers who registered for the JAXX Group's services in
the course of the European Championship and Derby likewise easily topped
the previous record. 'Our carefully targeted advertising had the desired
effect,' added Stefan Hänel. 'We achieved the best possible output during
the European Championship at relatively little cost.'

About JAXX:

JAXX is a company specialising in the handling of lotteries and betting,
with registered office in Altenholz, near Kiel. The necessary rights and
licences and the technical and market-relevant expertise place JAXX in a
position to be able to arrange any form of licensed gaming for consumers,
using a variety of sales channels. In addition to the self-marketed
services jaxx.de, jaxx.com, myBet.com, pferdewetten.de and Telewette, JAXX
makes its products and services available to other companies, including
AOL, freenet, Yahoo and Lycos. JAXX AG has been listed on the Frankfurt
Stock Exchange (Deutsche Börse) since September 1999 (ISIN DE000A0JRU67);
the group currently has around 180 employees.


Contact:
JAXX AG
Investor Relations & Corporate Communications
Stefan Zenker
Tel. +49 (40) 85 37 88 47
Fax +49 (431) 88 10 44 0
Mail stefan.zenker@jaxx.com


11.07.2008  Financial News transmitted by DGAP
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Language:     English
Issuer:       JAXX AG
              Ostpreußenplatz 10
              24161 Altenholz
              Deutschland
Phone:        +49 (0)431 88 104-0
Fax:          +49 (0)431 88 104-40
E-mail:       ir@jaxx.com
Internet:     www.jaxx.com
ISIN:         DE000A0JRU67
WKN:          A0JRU6
Listed:       Regulierter Markt in Frankfurt (Prime Standard); Freiverkehr
              in Berlin, Düsseldorf, Hamburg, München, Stuttgart
 
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