• Language:

All Informations and News

Sports betting provider mybet heads into Bundesliga 1 with SpVgg Greuther Fürth


JAXX SE / Key word(s): Miscellaneous

07.05.2012 / 15:20


Sports betting provider mybet heads into Bundesliga 1 with SpVgg Greuther Fürth

Kiel/Fürth, May 7, 2012 - The sports betting provider mybet will be sponsoring the football team Greuther Fürth from the 2012/2013 season. Fürth had already sealed promotion to the top tier of the Bundesliga with four matches to go.

Mathias Dahms, Management Board spokesman of mybet parent JAXX SE, remarked: 'We congratulate Trainer Mike Büskens and his team on what must be the most notable achievement in the club's history. And we look forward to plenty of exciting top-flight matches next season for the team with the cloverleaf emblem.'

The sponsorship package for SpVgg includes TV-relevant advertising areas on the stadium's perimeter bands as well as extensive promotional opportunities. Mathias Dahms added: 'In mybet, we have an excellent brand that we aim to continue bolstering through a measured approach to sponsorship and well-paced branding measures. Our partnership with the cloverleaf gives us the opportunity of a presence in the Bundesliga through an especially likeable club. With its attractive football and a young, motivated group of players, the team is bound to make its mark on the first division, too.'

mybet has been involved in the sports betting market since 2003 and is today one of Europe's leading providers, with over half a million Internet customers and more than 500 betting shops. In the increasingly liberalised German market, which is now being opened up to private sports betting providers, mybet is aiming to be comprehensively involved in sport.

Alongside its new association with SpVgg Greuther Fürth, mybet is already premium partner of Fortuna Düsseldorf, sponsor of the Germany national handball team and supporter of 'Republik Fussball', an initiative of FC St Pauli for amateur and recreational players. Through its licensing in Germany, mybet will moreover be making a major contribution to mass sport through the tax revenues and licence fees it generates for the state.

About JAXX:
JAXX SE, listed in the Prime Standard of Deutsche Börse, is a financial holding company with holdings in international companies in the gaming industry. JAXX currently holds interests in companies in Germany, the UK, Italy, Spain, Austria, Malta and Belgium. JAXX SE has its headquarters in Kiel. The holding companies cover the entire spectrum of the games and gambling industry. Depending on the regulatory environment in each country, they broker or market sports and horse betting, lotteries, and casino and poker games. The best-known brands of the JAXX Group include the sports betting provider mybet. The shares of JAXX SE have been traded on the stock market since 1999 under ISIN DE000A0JRU67.

Contact:

JAXX SE
Investor Relations & Corporate Communications
Stefan Zenker
Tel. +49 (40) 85 37 88 47
Fax +49 (40) 85 37 88 30
Mail stefan.zenker@jaxx.com



End of Corporate News


07.05.2012 Dissemination of a Corporate News, transmitted by DGAP - a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.

DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de



168410  07.05.2012